On Mashable today there was an interesting blog post that stated the following: “Global revenues from social media are projected to hit $16.9 billion in 2012, a 43.1% jump over the previous year, according to Gartner” One thing I know that interests EVERY football club in the world is revenue. But more importantly, a variety [...]
‘Quality not Quantity’ Explains the Social Media Strategy of Manchester City
Manchester City, champions of England and home to some of the best players in the world, are currently in fifth place in our exclusive Facebook Premier League. Although the club saw a rise in fans last season, the question can be asked as to why the Premier League’s title holders are occupying a metaphorical Europa [...]
Euro 2012 on Facebook [INFOGRAPHIC]
Throughout Euro 2012, we monitored the official Facebook pages of all the participating nations to determine who came out on top on the biggest social media site. Did Spain add to their Euro 2012 trophy with online dominance? Was there a clear victor in the race for Facebook supremacy? And which nation had the unenviable [...]
Introducing the Euro 2012 Facebook League
During Euro 2012, Football and Social Media will be monitoring how much support each competing team has on Facebook. Our league will be updated constantly throughout the tournament, so you can see exactly how much of an effect the tournament has had on the teams support on the social media site. We will also [...]
My Premiership Predictions Including Facebook & Twitter
The Premier League Champions: Manchester United This was a tough call. I think United have a stronger squad that’s mixed with youth and experience, they have that winning mentality and have not lost any key players yet. This season I cannot seeing another team throwing the title away (Arsenal last season) either. With their experience and a [...]
Chelsea take 3rd spot in the (Facebook) league
Chelsea fans have overtaken those of Liverpool, resulting in a change in the Facebook league table. Chelsea are now in 3rd, although the race for second is up for grabs with Arsenal. It looks like Liverpool have it all to do to take back their position, can they rally enough Facebook users to ‘like’ their [...]














